North Wales Business School
About the School
The North Wales Business School boasts knowledge and expertise in the full spectrum of business areas including finance, marketing, entrepreneurship, human resource management, global business, and sports management, consumer behaviour, hospitality, tourism and event management.
Our courses are professionally driven and we support the qualification schemes for the Association of Chartered Certified Accountants, the Chartered Institute of Personnel and Development, and the Chartered Institute of Marketing.
The School also offers a business club, Glyndwr Club, which develops relationships between the School and organisations by offering networking and CPD opportunities to businesses in the region.
The team at the North Wales Business School have been published widely in their fields. Recent works include book chapters in the books entitled ‘The Public Sector Accounting, Accountability and Auditing in Emerging Economies’ and ‘Dynamics of Organizational Change: Beyond Identity and Reputation’. Journal articles have also been published on 'Systematic Avocating', ‘Entrepreneurial intentions: A grounded theory of green-fielding’ and ‘Using the Income Approach to Calculate the Voluntary Sector's Economic Contribution to Gross Domestic Product’
Research
They have also presented research papers all over the world, including at the Academy of Marketing Conference in Ireland, the International Conference on Governance, Management and Entrepreneurship in Dubrovnik, and the 7th EuroMed Conference of the EuroMed Academy of Business in Norway. They are also to present two pieces of research at a British Academy of Management conference and the European Institute for Advanced Management Studies during 2016.
Applying their research to help industry is at the centre of their objectives and recent work has included a project to implement a sustainable growth strategy through extensive business process reengineering.
The School’s focus is on evidence-based research that supports the social and economic development of North Wales and supports regional decision makers, leaders and citizens in achieving sustainable developmental policies. Under their dedicated Centre for Management Research they have a regular seminar programme which aids students on postgraduate programmes, researchers and businesses in the region.
The School also has a joint research centre with the School of Applied Science, Computing and Engineering called the Analytical Decision Making Research Group. Research is based around developing improved business decision making capability, and relating mathematical decision and ranking methods to relevant, real-life problems.
Research interests are in the areas of leadership and strategy, small business, human resource management, marketing, accounting and finance, events and effective management practices.
Facilities
The North Wales Business School believe in giving their students extra and all their lecturers and support staff have an open door policy enabling them to be on hand to assist students should they have any concerns. Class sizes are kept small meaning lecturers can really get to know their students and are able to offer advice and support.
Students are encouraged to maximise their time at university and to take up opportunities to undertake work experience placements and enter national and international business competitions. Recent successes have been in entrepreneurship competitions where students have won places on the European Innovation Academy programme and the opportunity to take part in a Chinese summer school.
The Plas Coch Campus hosts a range of IT Suites with creative, presentation and business software enabling students to access the tools needed to produce and create their work.
Business meets science for the consumer psychology course and students gain first-hand experience of using the latest equipment used in both psychological and market research including: eye tracking, Galvanic Skin Sensors and facial tracking.
