Course Name

MSc Management and Marketing

Level of study

Postgraduate Taught

Study Mode

Fulltime

Duration

1 Years

Start Term

Sept

Country

United Kingdom

City

Nottingham

Course Subject

Business & Management

Course Fees

Inside EU: 7800

Outside EU: 13900

Universities

Nottingham Trent University

Description

Our MSc Management and Marketing course gives you a strong understanding of the fundamental issues behind marketing practice. You will explore the marketing planning process, marketing concepts and debates. You will also develop an in-depth understanding of the complexities of the consumer by exploring buyer behaviour.

Building on this, you will examine strategic marketing issues and contemporary practice, taking a holistic view of how organisations respond to an ever-changing global environment. This includes understanding how marketing operates not just in a consumer-facing context, but also in business-to-business and not-for-profit contexts.

You will become equipped with the skills and knowledge necessary to develop and implement innovative, value-adding marketing solutions to help maintain superior customer satisfaction.

You’ll become a well-rounded manager able to operate globally and across a wide variety of business environments. We’ll give you the theoretical insights and practical relevance necessary for a successful graduate career in management.

When you graduate, you'll receive both the Masters degree and a Chartered Management Institute (CMI) Level 7 qualification in Management and Leadership. Our partnership with the CMI means that you'll enjoy complimentary student membership for the duration of your course, and for the first year after graduation.

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