You will gain a detailed understanding of the theory and practical applications needed to become a successful events manager in this globally defining industry.

This programme enables you to work on group projects and business simulations designed to improve your experience and practical events management skills. You will learn about the strategies involved in planning and delivering international events from music festivals to corporate hospitality and from business related meetings to conferences and exhibitions. You will also consider the increase in online activity and the virtual experience of live events and how this affects the experience of the customer.